Having explainer videos is like having your best salesperson working 24/7. They effectively:
● Introduce your new brand to the world.
● Explain the purpose and benefits of your product or service.
● Add a personal touch to your brand.
● Showcase your company's story and values.
● Summarise an important message.
● Highlight your competitive differentiators.
● Boost conversion rates across your website and marketing campaigns.
With attention spans shrinking by the minute, explainer videos allow you to get your core message across in a bite-sized, visually stimulating format. Rather than reading blocks of text or looking at static banners, your audience will get an easily digestible and engaging overview of your offering.
It's like drinking a shot of espresso versus a whole pot of coffee- you still get a kick, just in a fraction of the time!